So People Understand Us: Building Clear Communication Between IT and Busines (CZ)

Martin Kasík Head of Digital Solutions /IXPERTA

The success of IT departments depends not only on technology and expertise but also on the ability to communicate clearly with non-IT colleagues. This presentation explores how IT can become a true partner for organizational growth by focusing on clarity, transparency, and empathy. It highlights practical steps such as reducing jargon, using accessible language, leveraging service desk channels effectively, and designing communication through UX/UI principles. The session provides concrete recommendations to improve collaboration and user satisfaction by ensuring IT is understandable and approachable.